On August 30, 2023, Purdue’s new Mitchell E. Daniels, Jr. School of Business celebrated its official launch and welcomed its inaugural dean.
The momentous day kicked off with a town hall for business school faculty and staff, where Jim Bullard, the Dr. Samuel R. Allen Dean of the Daniels School and former president of the Federal Reserve Bank of St. Louis, remarked on the exciting opportunities that lie ahead. Key to his speech was the acknowledgement that the success of the School of Business will depend on the dedication and commitment of each of its members: faculty, staff, and students alike.
Following the faculty brand launch, attendants were invited to head to the Purdue Memorial Union South Lawn, which was already packed with students ready to greet this new era of business at Purdue. As Purdue Pete and the Purdue Dance Team rallied the crowd and business school swag was distributed to excited students, the energy level was high.
This passion came to a head for the most anticipated moment of the launch: Dean Bullard’s speech. With hundreds of students looking on, the inaugural dean emphasized his excitement for the newly revitalized brand and encouraged students to challenge themselves and take full advantage of the incredible opportunities that the Daniels School will offer.
Following this rousing introduction, students were welcomed to attend the Daniels Club Expo, where clubs from all sides of the business school were invited to set up a table to showcase their work and draw in new members. A key tenet of the Daniels School — and Purdue — ethos is the willingness to go above and beyond. Perhaps nothing demonstrated that better than the nearly two dozen clubs present from the business school alone, encouraging students to push their learning outside of the classroom.
At the conclusion of the day, thousands of Purdue students from all majors attended the launch party and club expo. With more than 2,000 t-shirts and other swag items given away, the Purdue campus will be showing off business school pride for months to come. More importantly, the students of the School of Business will carry on their learning to revolutionize the world of business, with the technical skills to conduct critical analyses and communication skills to make their decisions a reality.
To view a photo gallery of the day's festivites, click here.