Kasie M Roberson
Clinical Assistant Professor
Law, Communication, and Ethics
Education
Ph.D., Communication, Purdue University
M.A., Mass Communications, Texas Tech University
B.A., Public Relations, Texas Tech University
Dr. Kasie Roberson is a Clinical Assistant Professor in Business Communication at the Daniels School of Business, where she also serves as the Associate Director of Outreach and Coaching for the Center for Working Well (CWW). She is an Executive Coach for Leadership and Performance and a strategic communication expert with industry experience in MarCom.
Within the Daniels School of Business, Dr. Roberson serves as the Course Coordinator for MGMT 335 Strategic Business Writing, an undergraduate course she personally developed in 2021. In addition to MGMT 335, Dr. Roberson teaches courses on Executive Presence at the master's and MBA levels, along with a Ph.D. Communication Skills course.
Dr. Roberson's undergraduate textbook “Strategic Business Writing: A People-First Approach” was published in May 2024 by Kendall Hunt. In the book readers learn how to build a strong foundation in business writing so they will be better equipped to write well in any business situation they find themselves in. Foundational communication skills covered in this book include: Audience Analysis, Emotional Intelligence, Critical Thinking and Problem Solving, Building Connection and Trust, and Communication Ethics. This book also covers an array of different types of business writing and best practices for using Artificial Intelligence (AI) as an effective communication tool.
Dr. Roberson is regularly invited to speak at events inside and outside of Purdue. Topics she often speaks on include:
- Executive Presence: Mastering the "It" Factor
- 5 People-First Communication Skills Every Leader Needs
- The In's and Out's of Effective Strategic Business Writing
- Emotional Intelligence and Audience Analysis: The Dynamic Duo
- Communicating Well in the Workplace: Why Communication Really Is A Wellbeing Issue
- Nonverbal Communication: Mastering Subtle Cues
Effective Strategic Business Writing in Today’s World Needs a People-First Approach
Kasie Roberson brings to market one of the first books to introduce best practices for using artificial intelligence (AI) as an effective communication tool in the business writing classroom.
Full story: Effective Strategic Business Writing in Today’s World Needs a People-First Approach
- Brock-Wilson Center welcomes new associate director
The Brock-Wilson Center is excited to announce its new Associate Director for Communication Programming is Dr. Kasie Roberson.
Contact
roberso7@purdue.edu
Phone: (765) 496-5019
Office: KRAN 525