Kasie M Roberson
Clinical Assistant Professor
Law, Communication, and Ethics
Education
Ph.D., Communication, Purdue University
M.A., Mass Communications, Texas Tech University
B.A., Public Relations, Texas Tech University
Dr. Kasie Roberson is a Clinical Assistant Professor in Business Communication at the Daniels School of Business, where she also serves as the Associate Director of Outreach and Coaching for the Center for Working Well (CWW). She is an Executive Coach for Leadership and Performance and a strategic communication expert with industry experience in MarCom.
Within the Daniels School of Business, Dr. Roberson serves as the Course Coordinator for MGMT 33500 Strategic Business Writing, an undergraduate course she personally developed in 2021 that started as 1 section which has now grown to 25+ sections a year taught across 4 faculty members. In addition to MGMT 33500, Dr. Roberson teaches courses on Executive Presence at the master's and MBA levels, along with a Ph.D. Communication Skills course. Recently Dr. Roberson was recognized with the 2024 Teaching Excellence in Daniels Award for her contributions to excellent teaching at Purdue.
Dr. Roberson's undergraduate textbook “Strategic Business Writing: A People-First Approach” was published in May 2024 by Kendall Hunt. In the book readers learn how to build a strong foundation in business writing so they will be better equipped to write well in any business situation they find themselves in. Foundational communication skills covered in this book include: Audience Analysis, Emotional Intelligence, Critical Thinking and Problem Solving, Building Connection and Trust, and Communication Ethics. This book also covers an array of different types of business writing and best practices for using Artificial Intelligence (AI) as an effective communication tool.
Dr. Roberson is regularly invited to speak at events inside and outside of Purdue. Topics she often speaks on include:
- Executive Presence: Mastering the "It" Factor
- 5 People-First Communication Skills Every Leader Needs
- The In's and Out's of Effective Strategic Business Writing
- Emotional Intelligence and Audience Analysis: The Dynamic Duo
- Communicating Well in the Workplace: Why Communication Really Is A Wellbeing Issue
- Nonverbal Communication: Mastering Subtle Cues