Daisy Dai
Assistant Professor of Management
Marketing
Journal Articles
- Weijia Dai, Michael Luca (2020). "Digitizing Disclosure: The Case of Restaurant Hygiene Grades." American Economic Journal: Microeconomics
- Weijia Dai, Ginger Jin, Jungmin Lee, Michael Luca (2017). "Aggregation of Consumer Ratings: Application to Yelp.com." Quantitative Marketing and Economics
- Matthew Chesnes, Weijia Dai, Ginger Jin (2017). "Banning Foreign Pharmacies from Sponsored Search: The Online Consumer Response." Marketing Science
Contact
dai196@purdue.edu
Office: KRAN 439
Quick links
Area(s) of Expertise
Advertising, Consumer Behavior, Data Analytics