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Explore Careers in Marketing!

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Adedayo Adebagbo talking

The future is bright for those who can harness the power of big data.

Today’s marketers are expected to be data-savvy — combining art and science to develop transformational solutions to marketing problems.

Our industry overview report provides a 10-year outlook on the growth of marketing careers including the fastest-growing data marketing jobs, geographic areas, and sectors in need of data-driven marketing specialists. Plus, get an exclusive look at entry-level salaries and increase expectations between 0-6+ years of experience.

A Purdue master’s degree in marketing will prepare you to meet the demand for analytical marketing professionals who have a broad understanding of many marketing principles and a deep knowledge of deriving insights from data. Our in-residence MS Marketing program can be the catalyst you need to set yourself up for success in this rapidly growing and important industry.

Download Industry Overview

10%
Projected growth in marketing-related jobs through 2031
84%
Job placement rate within six months of graduation
#6
Master’s program in marketing in North America
(QS, 2023)

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Explore the Future of data-driven marketing