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Marketing and Communications

About Us

The Marketing and Communications team at the Daniels School of Business is made up of dedicated professionals specializing in marketing and recruitment strategies, communication processes, content creation, alumni engagement, media relations, and more. We collaborate with Daniels School faculty, students, alumni and fellow staff on projects large and small, provide resources, and inform partners on best practices, all in service to school and university priorities and goals.

We Are Here to Help.

Meet the Team

What We Offer

STRATEGY & EXECUTION

  • marketing plans
  • communications
  • social media support
  • website development

CREATIVE CONTENT

  • photography
  • video
  • graphic design
  • promotional collateral

BEST PRACTICES

  • resources
  • training
  • style guide
  • freelancer recommendations

EDITORIAL

  • press release
  • promotional & educational materials
  • stories

EVENT SERVICES

  • supplies
  • support
  •  

ALUMNI SERVICES

  • engagement
  • communications
  •  

Resources

Our team has prepared resources to empower fellow staff, faculty and students to promote our school. Find editorial and visual guidelines, flyer templates, logos, images, and much more below. 

PhotoShelter

PhotoShelter, the versatile digital asset management platform for the Daniels School of Business, efficiently manages photos of students, faculty, staff, and events while offering convenient templates for quick production of on-brand pieces, empowering enhanced branding and communication. Get started by requesting your free PhotoShelter account.

Visit

Templates

With Marq, you can create brochures, flyers and other documents using branded templates. The design tool also provides a variety of social media templates, giving users the ability to craft custom graphics aligning seamlessly with Purdue's brand identity.

Get Started

Purdue Brand Site

The Purdue brand site serves as a comprehensive hub for all things related to the Purdue University brand, providing a centralized platform for guidelines, assets, and resources. It offers valuable tools and insights to ensure consistent and effective representation of the Purdue brand across various channels and stakeholders.

Visit

Purdue Calendar

The university calendar is a comprehensive and dynamic resource that showcases the wide range of events taking place at Purdue. Please follow carefully the instructions for adding events to the calendar.

Instructions

Directory Profile

The business school maintains a directory that displays information not found in the Purdue University directory. It is each Daniels School faculty and staff member's responsibility to keep their profile up to date. Find below instructions on updating your directory profile.

Instructions

Event Supplies

Alumni Relations stocks non-consumable event supplies available for checkout by business school faculty and staff. Supplies can be reserved using the Event Supply Checkout Form linked in the catalog. These items are in high demand during the academic year, so submit your requests early! A MarCom staff member will contact you about the availability of requested items.

Event Supply Catalog

Business Today

The MarCom team curates and deploys a faculty/staff weekly e-newsletter, Business Today. Submit an item for the upcoming Wednesday edition by 11 a.m. Eastern the Monday prior. To have your item considered, email the information below to businesstoday@purdue.edu:

  • Item [60 words or less]
  • Link to more information/registration
  • Wednesday date(s) you’d prefer your item to appear

Questions can be directed to businesstoday@purdue.edu.