This annual case competition, hosted by the Daniels School's Brock-Wilson Center, challenges students to use their skills to create solutions for a real-world business issue involving gender diversity. The goal of the competition is to generate important dialogue and learning among future business leaders.
Teams of students prepare presentations with their recommendations. Judges, typically selected from the business community and from Purdue faculty, award prizes to the first, second and third-place teams and to students recognized as “outstanding presenters.”
Sponsored by: TBD
Friday, February 27, 2026
Stewart Center, 2nd floor
$4,000 awarded to the first-place team. Additional awards available.
Registration will open in January 2026.
Participating in the PowerShift case competition really opened my eyes to these gender norms so when I approach my career, I’ll take those ideas with me. It’s very empowering hearing about these women that we studied and examples where they succeeded.
Shifting the Power
Thirty teams of students from the Mitch Daniels School of Business and Purdue’s College of Engineering focused on diversity and ethics in Indiana’s burgeoning semiconductor industry in a recent PowerShift case competition.
