This annual case competition challenges students to use their skills to generate solutions for a real-world business issue involving gender diversity. The goal of the competition is to generate important dialogue and learning among future business leaders.
In 2020, more than 85 students registered for the competition. Each team of 4 to 5 students prepared a 12-minute presentation with their recommendations. Judges, selected from the business community and from Purdue faculty, awarded prizes to the first, second and third-place teams and to three students recognized as “outstanding presenters.”
“Participating in the PowerShift Case Competition really opened my eyes to these gender norms so when I approach my career, I’ll take those ideas with me. It’s very empowering hearing about these women that we studied and examples where they succeeded.” — PowerShift Team Member
Shifting the Power
Thirty teams of students from the Mitchell E. Daniels, Jr. School of Business and Purdue’s College of Engineering focused on diversity and ethics in Indiana’s burgeoning semiconductor industry in the recent Powershift case competition hosted by the Brock-Wilson Center for Women in Business.
Funded by the Blake Ethics Grant
February 24
Purdue Memorial Union, 2nd Floor
$4,000 to the winning team
