By participating, you will:
Our flexible “case community” allows you to engage at your own pace — whether through a single workshop or a full competition journey. We’re here to help you start, grow, and succeed in every step of your case experience.
The center recognizes students who have positively contributed to the case community through their participation, service, and leadership.
Lathika has shown extraordinary dedication to marketing for the Center since joining in Fall 2025. She has worked tirelessly to grow our social media presence and refine her skills, consistently improving the Center’s visibility and impact. Lathika is slated to become the next Head of Marketing, joining the executive board, which reflects her leadership, initiative, and commitment. Her hard work and dedication make her highly deserving!
Aashika has been an engaged and dependable member of the Center for Business Communication, consistently contributing her time and energy to support its mission. She has taken on various roles within the Center, including helping to conduct workshops, assisting with case competition initiatives, and supporting the recruitment of new students. Her willingness to step in where needed, along with her professionalism, teamwork, and commitment to strengthening the Center’s programming, has made a meaningful impact on both the Center and the students we serve. Her dedication and service make her highly deserving of this award.
The center presents STAMINA awards to a group of outstanding first-year students, sophomores, juniors and seniors. These students have participated in internal or external Purdue competitions. They have applied teamwork, professionalism, communication and critical thinking skills throughout their case competition experiences.
The Center for Business Communication is honored to present the Dr. Sara Stein Koch Scholarship and Award annually to two outstanding rising seniors. The recognition is for student leaders returning the following fall to continue their involvement in case experiences. The one to two awardees demonstrate outstanding leadership and a growth mindset through participation and leadership to implement case experiences. These students encourage other students to be involved in the Center for Business Communication Case Community.
Young Lee, a business school alum, and his family have graciously endowed this award. Dr. Sara Stein Koch is a former director of the school's Undergraduate Program and the Center for Business Communication and has been a pillar to push Purdue students forward. Young Lee and the Daniels School are grateful for Dr. Koch and her many contributions.
Liam demonstrated exceptional performance this year by placing in the top three at the Big Ten Case Competition and representing Daniels externally at the Wisconsin Invitational in Madison, Wisconsin. He has competed in several case competitions during his time at Daniels, and his involvement will continue to grow as he moves into his junior and senior years. Liam brings a strong competitive spirit to every competition while also maintaining a supportive and encouraging presence for his teammates. His teamwork, sportsmanship, and dedication to excellence make him highly deserving of this award.
Gracelynn has demonstrated tremendous initiative and leadership this year through her work with the BWC, helping to coordinate Anchor and Accelerate, the Big Ten Case Competition, and PowerShift. She has actively competed in several case competitions, including the McCombs Women’s Case Competition in Austin, Texas, the Wisconsin Invitational in Madison, Wisconsin, and Kelley-Daniels in Fall 2025, where her team placed second overall. What truly sets Gracelynn apart is her consistent willingness to step in, get involved, and support every initiative with enthusiasm and professionalism. Her positive attitude, strong work ethic, and genuine commitment to excellence make her an exceptional student and highly deserving of this award.
