The STEM-designated MS Marketing (MSM) program provides the breadth and depth of knowledge and skills needed to succeed in a field that is both an art and a science. Students may complete the program in 10 or 18 months. You will develop your technical expertise and take elective courses that dive into focused topics, allowing you to tailor the curriculum to careers in marketing analytics, digital marketing, social media marketing, pricing strategies, and product development.
You’ll apply classroom learning to case studies, market simulations and consulting projects. Additionally, you may elect to work closely with faculty and industry leaders in immersion courses or competitive consulting projects to provide real-world solutions to corporate problems.
You will also be able to enhance your resume with corporate networking events, the Digital Marketing Lab and Daniels School of Business marketing and communication paid internships, and professional development paid opportunities including AWS Certification, Salesforce Certification, Tableau Data Visualization Certification, and more.
33 Credit Hours
Full-Time 10 or 18 months
Main Campus, West Lafayette
Ayushi Sheth (MSM ’22) shares her experience in the Master’s in Marketing program at the Daniels School, including experiential learning opportunities, alumni networking, and securing an internship.
If you would like to receive more information about the MS Marketing program at Purdue, please fill out the form and a Program Specialist will be in touch.
We also have availability to meet with you virtually to discuss how your goals align with our curriculum, community, student experiences, and outcomes to determine if Purdue is the right fit for you!